So its the new year and most people are looking to take off those few extra pounds gained over Christmas. January diets are hugely popular but its important to remember that they are just diets and a large proportion of them are unsustainable.

However if you are looking to improve your health, diet for a special event or change your eating habits then here are some top nutritional trends for 2021:-

Functional Nutrition 

Food that not only benefits your body but your mind as well. Due to the pandemic people are looking to foods that benefit their health such as pre, pro and even post biotics which boost your immune system as well as improve your gut health. 

Foods containing pre biotics are fruits and vegetables high in fibre such as:-

  • Leeks 
  • Asparagus 
  • Berries 
  • Onions

Foods containing post and pro biotics are fermented foods such as:-

  • Kimchi 
  • Kefir 
  • Sauerkraut 
  • Unpasteurized pickles 

While food directly improves your physical health your mental health is a bit more tricky, however vitamins and minerals can certainly help. 

Studies show that vitamin C can reduce the symptoms of depression and schizophrenia (Holford, 2010). A lack of calcium or magnesium is also said to make you irritable, aggressive and nervous (Swardfager et al., 2013). Supplements that aid in better sleep are also proving very popular, as poor sleep is also linked to poor mental health (Rahman et al., 2018).

Environmentally Sustainable Nutrition

The effect that we have on climate change has been thrust in the limelight of late. The food we eat are a significant contributor to climate change. The world’s food system is responsible for about one-quarter of the planet-warming greenhouse gases that humans generate each year (Nelson et al., 2016).

Therefore people are looking closer to home when sourcing there meat, looking to butchers and grocery stores for locally sourced produce to lower the carbon footprint. 


Veganism has seen a huge rise in popularity in recent years. With supermarkets seeing a huge rise in meat free food production. However, now rather than going for a full heartedly meat free approach, many millennials are taking the 'flexitarian' approach.

According to Statista, 2019 saw nearly a 20% rise in flexitarianism in the UK ( Meaning more consumers are choosing a meat free option one or two days a week or decreasing the amount of meat they have on their plate There are many reasons for this approach, the main reasons being; environmental concerns, animal welfare issues and health concerns. 

Convenient nutrition 

With our lives busier than ever, slaving over a hot stove for hours on end is a thing of the past. However convenience does not necessarily mean 'unhealthy'. Consumers are looking to eat meals which are quick to prepare but also hold nutritional value.

This has also been elevated by the fact that due to the Covid-  19 pandemic, restaurants have been less or not at all accessible. Over the last 3 years there has been an increase of 39% in food delivery services, with a 2020 forecasted spend of £11 billion (

However food delivery services can be expensive, and with the pandemic still looming many consumers don't want to be paying out weekly subscriptions with job uncertainties.

Are looking for a healthy, nutritious meal plan without weekly/monthly payments and fees? Want to cook recipes from scratch but don't know where to start? Want a simple, quick meal plan that you can follow with only 5 key ingredients? 

Head over to nutrition plans in our store, were we have JUST 5! our recipe eBook containing 40 recipes that are healthy, delicious and contain only 5 ingredients!

Making healthy eating simple. 



  • Abdul Rahman, I., Yaqoob, U. and Ali Bhatti, T., 2018. Sleep Disorders Caused by Depression. Clinical Depression, 04(02).
  • Holford, P., 2010. Optimum Nutrition For The Mind. London: Piatkus.
  • Nelson, M., Zak, K., Davine, T. and Pau, S., 2016. Climate Change and Food Systems Research: Current Trends and Future Directions. Geography Compass, 10(10), pp.414-428.
  •, (2019), Great Britian: share of flexitarians 2019.
  •, (2020), Food delivery and takeaway market in the United Kingdom (UK).
  • Swardfager, W., Herrmann, N., Mazereeuw, G., Goldberger, K., Harimoto, T. and Lanctôt, K., 2013. Zinc in Depression: A Meta-Analysis. Biological Psychiatry, 74(12), pp.872-878.


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